CHALLENGES of growth and sustainability lie ahead for Christian organisations which are helping to alleviate poverty within the UK, a study on the rise of social franchising says.
The voluntary sector is becoming increasingly vital within the nation’s response to poverty, because the welfare state is not any longer sufficient to maintain people out of it, and so levels are rising, suggests the creator of the report, Dr Stephanie Denning, assistant professor at Coventry University’s Centre for Trust, Peace and Social Relation (Comment, 9 February).
The report, The Rise of Christian Social Franchises: A report for voluntary sector leaders, draws on research carried out with five Christian organisations which were responding to poverty within the UK since 2000: Christians Against Poverty (CAP), Transforming Lives for Good (TLG), the Trussell Trust, MakeLunch, and Kids Matter.
All five organisations use tried and tested models that might be replicated by churches, the report says. They take a commercial-franchising approach, but are not-for-profit. They provide, the report says, “a method of quality assurance for replication, in order that there generally is a tailored local response to be replicated nationally”. Their ability to collect local data on the causes and effects of poverty has enabled them to influence national UK Government policy-making.
CAP, which was founded in 1996, focuses on debt, providing debt centres, money, and life-skills courses; TLG (founded in 1998) helps with early-intervention mentoring in schools, and is a partner of MakeLunch (2010), which runs holiday clubs for food and play. The Trussell Trust (founded in 2000) focuses on food poverty, and Kids Matter (2017) looks at parenting skills.
The pandemic presented each challenges and opportunities for the five organisations, depending on how they were capable of adapt to restrictions, the report says. Volunteer numbers have fallen nationally, it says, and there’s concern over volunteer burnout attributable to continually responding to crises.
Lack of funding for medium-sized charities compared with start-ups and bigger charities makes funding a challenge for all of the organisations, the report suggests. Declining church attendance has meant that churches’ income has fallen; charitable donations are falling generally, and budgets are increasingly stretched.
The challenge that CAP, as one example, was increasingly facing was that, if people’s incomes inside their budgets were too low, they might not be supported out of debt, it said. Someone interviewed for the Trussell Trust reflected that some foodbanks were now needing to purchase supplies.
Another challenge identified within the study is that many Christian social franchises are operating almost to capability. A Kids Matter respondent is quoted as saying: “There’s only a lot the Church can do.”
In interviews with the five organisations, the importance of being local to make successful relationships was emphasised. Both the interviews and the organisations’ web sites had shown how franchising joined up local places to collect data and stories for national campaigning.
The Trussell Trust, for instance, successfully campaigned with others to cut back the six-week wait for the primary Universal Credit payment. MakeLunch was involved in Lord Field of Birkenhead’s School Holidays (Meals and Activities) Bill, informally called the “holiday hunger” Bill. CAP successfully campaigned on prepayment-meter charges.
The report describes how Christian faith has shaped all of the organisations. All of them, it concludes, emphasise the importance of a robust staff team and the worth of church networks and word of mouth for franchise growth.
